Programme Overview
This program is designed to equip students to be creative, strategic, critical thinkers, and adaptable to diversity, enabling them to engage in a globalized society. Students will be exposed to a comprehensive curriculum covering basic to advanced understanding of media and communication disciplines. The program aims to produce well-rounded graduates who are knowledgeable, talented, and skilled in the production and distribution of media content, making them integral to the workplace. Upon completion of this program, students will be prepared to navigate current and rapidly changing global trends in the media and ethically navigate complex communication landscapes.
Enquiry
Why Join Us
Courses are designed to give a balanced portfolio of communication theory, research and practice in media studies and communication, giving student an edge over the competitors.
A three-year honours programme that emphasizes the practical application in contemporary communication settings.
Practical training through internship.
It also paves the way to exciting and rewarding careers in the following areas:
- News Editor
- Media Writer
- Filmmaker
- Media Entrepreneur
- Broadcast Journalist
- Web and Social Media
- Corporate Communication
- Advertising and Marketing
- Human Resources and Management
Intake Dates 2024: May & August
Download Brochure Register Now
Programme Structure & Courses
Year 1 (10 subjects)
- Public Speaking
- Mass Communication
- Business Communication
- Multimedia Design
- Mass Media Writing
- Human Communication
- Journalism
- Entrepreneurship
- English for Academic Purposes
- Marketing Communication
Year 2 (10 subjects)
- Communication Law and Ethics
- Communication Theories
- Intercultural Communication
- Social Research Methods
- Broadcast and New Media
- Communication Issues in the Digital Age
- Media Audience Analytics
- Acting for Media and Film
- TV Production Management
- Audio Visual Editing
Year 3 (6 subjects)
- Media Planning
- Social Media and Mobile Marketing
- Documentary Production
- Dissertation
- Communication and Leadership Skill
- Industrial Training
General Studies
- Appreciation of Ethics and Civilizations
- Philosophy and Current Issues
- Communicative Malay Language 2 (International)
- National Language A (**) or A*Gen Career in Malaysia and Beyond, or Integrity and Anti-Corruption Course (***)
- Co-Curriculum – Event Management 2
*Local students to take both Appreciation of Ethics and Civilizations and Philosophy and Current Issues
**for Local students without a credit in SPM Bahasa Melayu
***for students that have not taken Integrity and Anti-Corruption Course at Diploma level
